Dree Hemingway For Salvatore Ferragamo ‘Attimo’ Fragrance

Italian fashion house Salvatore Ferragamo will launch Attimo (A moment), a new floral fragrance for women , fronted by model Dree Hemingway (Ernest Hemingway’s Great-Granddaughter). “Attimo, created by Jean-Pierre Bethouart and Annick Ménardo of Firmenich, has top notes of nashi pear, kumquat and lotus flower with a heart of gardenia, frangipani and peony and is … Read more

Fan di Fendi Fragrance Ad Campaign


Italian label Fendi introduces its new fragrance, Fan di Fendi. Gracing their advertising campaign, three gorgeous muses Anja Rubik, Abbey Lee Kershaw and Karmen Pedaru. Photographed by Darius Khondji as for the TV campaign, Fabien Baron will direct the clip that will see the three lovely ladies dancing around to a track by The Kills. Fan di Fendi will be

Read more

Victoria’s Secret Launches Heavenly Flowers Fragrance


Just in time for Mother’s Day Victoria’s Secret Beauty introduces Heavenly Flowers fragrance collection.Looking lovely in their spring colours, Candice Swanepoel, Alessandra Ambrosio and Miranda Kerr took a little time away from the runway and played sexy green-thumbed gardeners on Saturday, April 24th at the Victoria’s Secret SoHo store. Shoppers were treated to autographs, makeovers, and giveaways.About Heavenly Flowers:

Read more

New Fragrance Essence by Porsche Design


Why not matching your car and your fragrance? At least they could have started the perfume-experience with a car-fragrance, but if recession’s really coming, then a fast forwarded expansion is in order – first White Collection , now

Read more