Marc Jacobs steps in front of the camera as model in the ad campaign for BANG. Juergen Teller photographed the ads and is credited for coming up with the idea of a naked Jacobs on top of silver Mylar.
“Once I agreed to be the model, I couldn’t see what I would wear to express this. We tried it with clothes, but it didn’t work. Then Juergen [Teller, who shot the campaign] had the idea for the silver Mylar, and it all came together. The silver Mylar also gives it that flash, that bang.” Jacobs told WWD.
What do you think of the shot?
Photos: Juergen Teller
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