Real Fantasies

Prada Fall/Winter 2013 ‘Real Fantasies’ Video

Prada released a new Real Fantasies video, featuring Fall/Winter 2013 looks for both men and women. “Urbanity and a mysterious domestic ambience merge in a sequence of stories where simplicity is observed as the ultimate form of perfection.” As per tradition, the initiative is curated by Rotterdam-based creative agency AMO.

Prada Real Fantasies SS2013 Video by AMO

PRADA presents the new Real Fantasies SS2013 video under the art direction of AMO. Full credits after the break. [Read more…]

Prada presents the new Real Fantasies FW2012 video

Prada presents a new edition of its Real Fantasies series for Fall/Winter 2012.

“Prada projects the future of fashion as a retrofitted past. Set within a dystopian society of machines and jagged geometries, genetically perfected clones roam digital colonies. Each scene depicts an antiquated landscape within a galaxy of characters engrossed in oblique and possibly deviant power dynamics.”

Prada Real Fantasies Spring/Summer 2012

“For the Prada Spring/Summer 2012 lookbook Real Fantasies, AMO OMA explores the nostalgia of hot rodding, golfing, picnicking, the space race, and other wholesome past times.” Directed by James Lima the video features collages and some of our favorite looks from Spring/Summer 2012. Credits after the jump. [Read more…]

Prada Real Fantasies FW2011

PRADA presents the new Real Fantasies FW2011 video directed by James Lima. [Read more…]