GUCCI is part of JAY-Z’S first book Decoded

Crack Jay-Z’s Code! A page is printed on a one-of-a-kind leather bomber jacket designed by Gucci’s creative director, Frida Giannini in collaboration with Jay-Z. Be one of the lucky few who manage to decode the clues to the pages of Jay-Z’s first book Decoded. For clues to where the Decoded pages will be displayed next, … Read more

Gucci Children’s Collection Spring Summer 2011


Jennifer Lopez and her 2-year-old twins star in a special advertising campaign dedicated to the launch of Gucci’s new children’s collection. The ad campaign launch celebrates a $1 million dollar donation made by Gucci to UNICEF. Exclusive behind the scenes footage of Jennifer Lopez after the jump!

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Gucci Cruise Collection 2011

Description from Gucci: “Stylish travel has always inspired the House of Gucci since it was founded in 1921, and so this theme is further explored in its latest Cruise Collection for 2011. With an elegant voyage very much in mind, Creative Director Frida Giannini interprets the contemporary female wardrobe with faultless nonchalance, alternating between an … Read more