John Varvatos: Rock in Fashion Book


John Varvatos, renowned in the industry for his passion for Rock ‘n’ Roll, has unveiled a new book titled “John Varvatos: Rock in Fashion.” Within the 272-page book, the designer delves into the evolution of his musical taste and its enduring influence on his work.

“John Varvatos’ first book documents the elements of rock style that have embodied the music community. The book shares contents of Varvatos’ notebook, revealing his perspective on how musicians’ evolving styles have impacted fashion & pop culture.

The book includes a personally curated collection of more than 250 images – many of which are the most provocative shots by top rock photographers from the late 1960s to today. Including numerous never-before-seen photographs of artists – from Jimi Hendrix, Led Zeppelin and the Rolling Stones to Green Day, Jack White and Kings of Leon.”


Written by John Varvatos with Holly George-Warren the book is available at for ($60-$495)