David Beckham’s hot Armani underwear ad unveiled in London

David Beckham unveiled his latest ad campaign for Emporio Armani Underwear at Selfridges department store in London.Hundreds of people turned up to see Beckham at the launch of the new Armani advert similar to the unveiling of the first advert at San Francisco’s Macy’s store last year.

Designer Giorgio Armani says of Beckham, “David has a great sense of style and is an inspiring role model – this is what makes him the perfect partner for Emporio Armani underwear. I am very excited that David Beckham’s new campaign image was unveiled exclusively in his home country [UK] and where better than at such an iconic retail destination as (department store) Selfridges.”

Here are a few more sexy shots of David Beckham in the latest Fall/Winter Armani Underwear campaign.

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Photos: Armani/WENN